Experience Design Archives - Page 2 of 4 - Centric Consulting

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Blog Series: Achieving Customer Understanding and Empathy

Our customer understanding and empathy series walks you through the strategies and tools you need to successfully reach your customers.

Use Customer Understanding Techniques to Design Optimal Processes

Some of the customer understanding techniques you use for customer experience (CX) design can also be used for process design.

Customer Centricity: Evaluate Your Perception vs. Their Reality Webinar Recap

In our on-demand webinar, we discuss the importance of closing the gap between perceived customer needs and the reality of what they want.

Observational Interviews Aid in Gaining Customer Understanding and Empathy

As part of qualitative research for customer understanding, observational interviews showcase the pros and cons of your customer experience.

Using Customer Understanding to Create a Customer-Focused Transformation Effort

We helped a multi-million-dollar automated testing producer and designer glean valuable insights through customer understanding.

Customer Centricity: Evaluate Your Perception vs. Their Reality

Most companies assume they know their customers, but they’re often mistaken about customer needs and priorities. Our webinar explains.

Customer Experience Management Starts With Customer Understanding and Empathy

The costs of not investing in an overarching customer experience management (CXM) strategy can be much great.

Don’t Forget About Journey Mapping to Gain Customer Understanding and Empathy

Journey mapping is a method for identifying friction in customer journeys. Its power is acting as a mechanism that removes the risk of pain.

Qualitative Research – Like In-depth Interviews – Helps with Customer Understanding and Empathy

In this blog, we focus on effective qualitative research, specifically diving into the importance of the in-depth interview.

Citizen Development: How Formal Design Processes Drive App Adoption Webinar Recap

In our on-demand webinar, we discuss ensuring citizen developer success and product adoption by leveraging best practices in user experience and design.

Diving Into Customer Journey Mapping

In this episode of Couch Convos: Biz and Tech Talks, we sit down with Noah Grayson about how customer journey mapping can benefit your business.

Look Across Your Enterprise to Begin Doing Business Anywhere

Embrace change and technology. Our "Business Anywhere" white paper guides becoming a digital-first organization. Improve customer experiences, access data and tools, deliver solutions, and innovate from anywhere.