Grow pipeline, nurture leads, and provide better experiences.
Streamline your lead management processes, understand your customers better, and the content that engages them with Salesforce Marketing Cloud Account Engagement (MCAE), previously called Pardot.
Enable your marketing team to send the most qualified leads to your sales team based on their purchasing intent and your specific customer conversion patterns; this can also include using Salesforce’s Einstein AI to develop scoring models for your leads.
Additionally, optimizing the automation possibilities with Marketing Cloud Account Engagement will allow your sales and marketing teams to focus on higher-value work. All of this is possible with Marketing Cloud Account Engagement.
Whether you are planning to implement Marketing Cloud Account Engagement, have a newer org, or an established one, Centric Consulting will partner with you to tailor the implementation to improve the value you receive and help you reach your desired goals.