
WHITE PAPER
Slide the Empty Chair Closer to Understanding Your Customers
To better understand your customers, you must learn how to gather data and collect information
about how they interact with your product or service. Then, you can interpret trends and patterns in customer behaviors.
In this white paper, we guide you on how to gather research and insights, which slides you closer to understanding who sits in the chair, helping you create a customer-centric organization.
We’re a Microsoft Partner of the Year Award Finalist
Centric was chosen out of nearly 4,000 partner submissions worldwide for our tailored solutions using Microsoft tools to improve the critically important work of Portland Street Medicine.

You deserve an unmatched consulting experience.
We bring an experience unmatched anywhere else, with knowledgeable and thoughtful consultants plus flexible, tailored approaches — all centered on the right outcomes for your business.
Take a look at our unmatched approach to business and technology consulting…
Business Transformation Initiative to Sustain Historic Growth
World Wide Technology and Centric build a five-year transformation strategy and help employees embrace change.
Collaboration Tools to Better Monitor Client Healthcare
Portland Street Medicine and Centric use Microsoft 365 and Teams to improve healthcare for the homeless.
Our Latest Insights
Trending Business and Technology Topics
Learn about the challenges organizations like yours are facing.
Information
Technology
If you’re not moving to the cloud, developing a mobile app or building custom software, you probably should be. How do you get started?
Business
Process
Management
You know business processes are key to your company’s operational performance. But how do you go about business process improvement (BPI)?
Digital
Strategy
You are expected to provide a frictionless, always on, always available customer experience. Is marketing automation the answer? And what does your digital strategy look like?
Organizational
Change
Management
Transformational projects, like Microsoft 365 adoption, often fail because people don’t like change. How do you get your people onboard?

Let’s get to work together.
We have the experience, knowledge, and flexibility to help you with business transformation, hybrid workplace strategy, technology implementation and adoption, and more.