Azure

Azure Services: The Information Management of Microsoft Cortana

Our Data & Analytics team explores key features, business benefits, industry applications, and technical capabilities of Microsoft Cortana Intelligence Suite.
Blog nine of a series.
Information management is the first step to take advantage of the comprehensive big data and advanced analytics processing capabilities that Microsoft Cortana Intelligence Suite offers. This data ingestion step is important because this … Read More

Mobile Payments

Why You Should Invest in Mobile Payment Technologies

To compete in today’s mobile market, adopt a strategy that focuses on customer engagement. This is where mobile payment technologies can help.
Blog three of a series.
With millions of apps in the Apple iTunes and Google Play app stores, every day presents new challenges and opportunities for breaking through the clutter to reach customers on … Read More

Hiring

Work With Us! We are Hiring a Senior .Net Developer for Seattle Office

Centric Consulting’s weekly “Career Spotlight” features some of our most in-demand jobs. Check out this position in our Seattle office:

Senior .Net Developer: Centric is hiring a talented Sr .NET Developer to build a large highly-scalable marketing automation platform. The platform is built on top of the Microsoft Azure hosting environment and utilizes the latest in .NET, C# and NoSQL … Read More

BDD Gherkin Script

Using Parameters in Your BDD Gherkin Script

Learn how to use Parameters in our How-To-Guide on applying Cucumber to lead your agile testing team down the path to automation.
Blog six of a series.
As the number of Scenarios in your project increases, so does the need to make them easy to maintain.
Brittle Scenarios, those which have hardcoded values, require multiple steps to accomplish the same task. … Read More

Microsoft Cortana

Microsoft Cortana and the Financial Services Industry

Our Data & Analytics team explores key features, business benefits, industry applications, and technical capabilities of Microsoft Cortana Intelligence Suite.
Blog eight of a series.
Today’s Financial Services marketplace is constantly in flux. In their respective 2016 annual review on the state of the industry, Deloitte and PwC both recommended focusing on Fin Tech and the customer.
But … Read More

mobile app

5 Signs Your Company’s Mobile App is Obsolete

Could it be time to change your mobile app’s strategy, design, or technology? Here are five signs. 
Blog two of a series.
In a previous post, we explored some best practices for breathing new life into your organization’s mobile app.
As we begin the new year, now is a good time to take a harder look at your portfolio … Read More

WebDriver

Creating Cucumber Step Definitions

Read about Step Definitions in of our How-To-Guide on applying Cucumber to lead your agile testing team down the path to automation.
Blog five of a series.
You have decided to use Cucumber as your BDD automation tool, built a skeleton framework, and created your first Scenario.
But, while looking at your BDD Gherkin script, you are probably wondering: why … Read More

Cortana

Microsoft Cortana and the Retail Industry

Our Data & Analytics team explores key features, business benefits, industry applications, and technical capabilities of Microsoft Cortana Intelligence Suite.
Blog seven of a series.
Retailers have historically been faced with many challenges in the areas of inventory management, pricing strategies, omni-channel integration, fast and consistent service, and customer targeting. Those challenges have only increased with technological … Read More

Mobile App

5 Ways To Breathe Life Back Into Your Mobile App

As your mobile users start to suffer from mobile app fatigue, here are some best practices you can implement to re-engage them.
Blog one of a series.
As smartphone owners begin showing early signs of app fatigue, businesses across a variety of industries are finding it increasingly difficult to engage customers.
According to Business Insider, a typical … Read More

recruitment

Birds of a Feather: Resources for Recruitment Content Marketing Efforts

Because the world needs more good content marketing, good friendships, and good bird themes, this is the last in a series on those topics.
For even more goodness, I also encourage you to check out the webinar recording.
With that, let’s “take flight”….
After a half dozen installments of this series, you probably … Read More

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