Centric employees had the opportunity to help a North Carolina nonprofit deploy Salesforce to serve its population better.
March 8, 2022, Charlotte, NC — Centric Consulting employees Jennifer Elliott, Lukas Suders, Hugo Casellon and TJ Felice recently volunteered their time to help the North Carolina nonprofit Crisis Assistance Ministry Gastonia deploy Salesforce, a customer relationship management (CRM) platform that allows the nonprofit to better fulfill its mission.
Crisis Assistance Ministry Gastonia (CAM) provides assistance to households living in greater Gastonia who have had a recent change resulting in a financial crisis. The agency considers the household income, expenses, assistance from other organizations, as well as self-help effort. In addition, CAM provides assistance for those who rely solely on a fixed income to meet their needs.
“It’s great to take what we do every day and apply it to an organization helping the local community,” says Centric’s Local Salesforce Lead Jennifer Elliott. “The goal is to leverage Salesforce to automate manual activities and optimize volunteers’ time and improve the overall experience.”
Elliott adds that Salesforce will allow Crisis Assistance Ministry Gastonia volunteers to spend time with the community and broaden the organization’s impact. At the same time, applicants seeking aid will have an intuitive, transparent process to follow.
The Centric volunteers worked through Apparo, a nonprofit that matches IT professionals with agencies that need their skills. Crisis Assistance Ministry Gastonia will use Salesforce to track programs, outcomes and effectiveness efficiently while increasing staff capacity, decreasing manual processes and supporting organizational growth.