This Magic Monday, we look at a high-end restaurant that goes above and beyond to create the most memorable experience for their guests.
There’s a restaurant in the city of New York called Eleven Madison Park. It is a highly acclaimed restaurant, earning three Michelin stars – a prize awarded only to the elite few of the very best among fine dining experiences around the globe. One thing that makes Eleven Madison Park stand out from the rest is the care and attention devoted to creating the most unique and memorable experience for their guests, an experience orchestrated by a uniquely designed staff position, titled “Dreamweaver.”
The Dreamweaver’s job begins with the guest’s reservation months in advance! But often, what ends up happening is the Dreamweaver overhears a scrap of conversation or joke at the guest’s table, which, when acted on, makes all the difference for their experience. Will Guidara, co-owner of Eleven Madison Park, relates a story of how he overheard his guests saying they still hadn’t tried a New York-style street hot dog. So, he went out and bought some, had them plated, and delivered these to the guests at their table!
“We had spent months planning every other detail of their meal,” Guidara relates in the video, “but the thing that took 10 minutes to put together was going to be the thing they remembered most.”
Reflecting on this example of genuine human interaction, how are you inspired to deliver those unmatched experiences to your clients or customers? How will you strive to be a Dreamweaver this week?