Centric Wins Awards in International Marketing Awards Competitions

When Microsoft released a set of Copilot products, Centric created an educational campaign to inform clients and social media audiences about how they could put these products to use. The campaign featured a series of three educational carousels for LinkedIn that highlighted Microsoft Copilot use cases, the various products, and a checklist for getting started. It incorporated photos, shapes and silhouettes that play off the “Copilot” name, such as planes, clouds and people traveling.

The Microsoft Copilot LinkedIn Campaign earned a gold award in the 2025 competition, demonstrating the company’s commitment to finding innovative ways to reach its audience.

This year’s competition attracted over 6,000 entries from across the United States, Canada, and 30 other countries. Submissions came from corporate marketing and communication departments, advertising agencies, PR firms, design shops, production companies, and freelancers.

The awards are administered by the Association of Marketing and Communication Professionals (AMCP), an international organization comprised of thousands of creative professionals who seek out companies and individuals whose talent exceeds a high standard of excellence.

“This achievement underscores Centric Consulting’s continued dedication to creating unmatched experiences and timely and informative content for clients across all platforms,” said Misty Walsh, vice president of marketing. “We’re excited to see our creative work recognized at this international level, validating our approach of combining strategic thinking with bold, engaging content that speaks to diverse audiences.”

This recognition adds to Centric’s growing collection of marketing accolades, following the company’s previous success in the AVA Digital Awards where it received platinum and gold honors for various brand initiatives and digital communications, and the 2024 MarCom Awards, where the team brought home platinum and gold awards for its educational content for business and technical communities.

AVA Digital Awards

Centric Consulting’s National Marketing Team was recognized for its work in digital communication in the international AVA Digital Awards competition.

AVA Digital Awards is an international competition honoring exceptional work by creative professionals involved in the concept, direction, design, and production of media that advances digital communication. Entries span audio and video productions, social media, animation, blogs, podcasts, and other forms of user-generated digital content.

This year, there were 2,500 entries from throughout the United States, Canada, and 30 other countries.

Platinum Award: The Your Problem Solvers Brand Theme Social Campaign was awarded a platinum award, the highest honor in the competition, in the social branding campaign category. “Your Problem Solvers” was designed to bring to life Centric’s approach, highlighting common business problems and how our teams solve them, Centric’s people as problem solvers, and tailored solutions through client stories.

Gold Award: Centric’s This is Us Company Overview Long-Form Video earned gold in the company overview long-form video category. “This is Us” is a brand story that traces the evolution of Centric Consulting from its beginnings on a couch in 1999 to its current position as a leading consulting firm. It encompasses our past, present, and future with a thoughtful narrative of our mission, capabilities, and vision.

The video features conversations with founders Larry English and Dave Rosevelt, weaving together their personal insights with imagery and footage to tell the story of building a different kind of consulting company — one centered on human connections and unmatched experiences.

This short brand video serves multiple purposes across external and internal channels, from being featured on the website homepage and the careers and about us pages to employee onboarding and social media channels.

Honorable Mention: The 25 Years of Creating Unmatched Experiences Short-Form Web Video received an honorable mention in the short-form web video for corporate image category.

“25 Years of Creating Unmatched Experiences” is an anniversary video project celebrating Centric Consulting’s quarter-century milestone. Through a combination of employee testimonials, archival footage, and dynamic motion graphics featuring a custom 25th-anniversary icon, the video captures the company’s impact on employees, clients, and communities since 1999.

The production weaves together authentic stories of exceptional service — from personalized relocation guides for clients to company-wide volunteer initiatives following Hurricane Katrina and other stories that demonstrate our core values.

This corporate image piece showcases Centric’s longevity and commitment to creating unmatched experiences, positioning the company among the elite 20 percent of businesses that achieve the 25-year milestone.

Administered by the Association of Marketing and Communication Professionals (AMCP), this competition reflects AMCP’s mission to support creative professionals.

2024 MarCom Awards

Centric Consulting’s commitment to creating exceptional educational content for business and technical communities has garnered global recognition, with two of its resources taking home awards in the prestigious 2024 MarCom Awards competition. 

The blog series “The Art of AI Adoption” earned MarCom’s top distinction: The Platinum Award, which celebrates its creativity, quality, and resourcefulness.

Meanwhile, Centric’s Microsoft Copilot Preflight Checklist captured the distinguished Gold Award for its invaluable guidance to businesses navigating Microsoft’s AI tools. 

This achievement underscores Centric’s dedication to providing expert insights on topics such as AI to help organizations solve their business and technology needs. “Generative AI will be as transformative as the industrial revolution,” said Joseph Ours, Centric’s AI Strategy Lead. “It is altering business by driving real value with tools like AI copilots that significantly improve worker productivity and reduce individual workloads. It’s crucial that we educate our clients on how to best adopt AI for business.”  

MarCom’s Platinum Award, given to the most outstanding entries among more than 6,500 global submissions, recognized our educational blog series for providing organizations with strategic insights and practical guidance on successful AI implementation.

Blogs in the series include:  

• A People-Centric Approach to AI Change Management: Driving successful AI adoption through organizational change management and program management 

• How Operational Excellence Paves the Way: Building the foundations through business architecture and process improvement 

• Navigating with a Sound AI Vision and Strategy: Creating an aligned AI vision as the bedrock of successful integration 

Designed for businesses preparing to use Microsoft’s AI capabilities, the “Microsoft Copilot Preflight Checklist” earned a Gold Award, recognizing its outstanding value in helping organizations navigate their Copilot journey. MarCom presents The Gold Award to entries judged to exceed the high standards of the industry norm.

These accolades come from one of the world’s most respected creative competitions, with entries spanning 52 countries. The Association of Marketing and Communication Professionals (AMCP) is an international organization consisting of several thousand creative professionals who judge the entries. 

Judges are professionals who look for companies and individuals whose talents exceed a high standard of excellence and whose work serves as a benchmark for the industry. The MarCom Awards celebrate excellence in marketing and communications, with winners ranging from huge international creative agencies and Fortune 500 companies to individual creative professionals. 

The awards were applied for and presented to the National Marketing Team, which works with subject matter experts to craft compelling, insightful content for business and technical audiences.  

“Our National Marketing team was awesome to work with on this blog series,” said John Malone, Senior Manager of the National People and Change team, who coauthored the blog series with John Jolley, Senior Manager with the Enterprise Portfolio and Program Management team. “From brainstorming content ideas to editing for readability, they made every step of the process efficient and significantly improved the final product. I’m looking forward to working on another project together.” 

Check out the award-winning resources: 

• Read The Art of AI Adoption series. 
• Download the Microsoft Copilot Preflight Checklist.