Digital Strategy: Stop! I Have Analytics and I’m Not Afraid to Use Them

John Zink
About the Author

John Zink is Centric Consulting’s Digital Strategy Practice Lead. He is passionate about aligning digital strategy with overall business objectives to help clients deliver change. John spent 13 years with a Big 4 Consulting firm and 15-plus years in IT and Financial Service operations executive leadership roles. His experience on both sides of the business operations and technology spectrum provides him with unique insight.

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